01Who decides before it acts?
It asks before important actions, by default
Not promised; its agreements are binding on you
You do. Every send, booking or change waits for you
Three personal agents for everyday tasks, compared.
Muse, Meta’s personal agent, is US only and free to start, lives in its app and WhatsApp, and by default asks before important actions like sending email or buying.
Instinct works by text and phone call, goes far on real-world errands and is built to act with little checking in. It is US-only and invite-only, and its Terms say agreements it makes for you are binding on you.
Lucie is a personal agent too: it books, drafts, follows up and plans, and always asks first. Its proactive support connects your calendar, inbox and health, so it can step in before something becomes urgent. On iPhone and Mac.
| Lucie | |||
|---|---|---|---|
| Type of product | Personal agent for errands | Personal assistant you text | Personal AI for your whole life |
| Questions and research | Yes | Yes | Yes |
| Everyday requests | Yes | Yes | Yes |
| Email and calendar | Via integration | Via integration | Yes |
| Connected apps | Via integration | No | Via integration |
| Multi-step tasks | Requires approval | Yes | Requires approval |
| What it is | A personal AI agent from Meta that runs errands on its own cloud computer | A personal assistant you text or call, which uses a phone and computer the way you would | A personal AI assistant that gets things done and helps before you ask |
| How you use it | Chat in the Muse app or in WhatsApp | Text or phone call, including WhatsApp | Chat or talk in the Lucie app |
| What it does best | Multi-step errands: email, travel, shopping, forms. Keeps going after you close the app | Errands end to end: groceries, tickets, reservations, inbox clean-ups | Email, calendar, research, follow-ups and bookings, connected to your health and goals |
| How much it does alone | Works in the background and pings you when it needs you | LimitedBuilt to act with little back-and-forth; press testers saw it send an email without asking | Proactive support helps before you ask, and many agents work on your goals. It acts only when you confirm |
| Before it acts | Requires approvalBy default it asks before important actions like sending email or buying. You can change this | No general confirm-first promise. Terms: confirmations may apply to “certain Actions”; agreements are “binding on you” | Requires approvalNothing is sent, booked or bought until you confirm |
| Proactive help | YesWorks in the background on goals you give it and pings you when it needs you | LimitedMostly acts on requests; users report it flagging calendar conflicts | YesProactive support reads your calendar, inbox, health and memory, and speaks up only when something matters |
| Connects to | Via integrationGmail and other email, calendar, WhatsApp, Instagram, Facebook, Threads, Apple Health | Via integrationGmail, Google Calendar and Drive; messaging apps | Via integrationGmail, Outlook, iCloud, Google Calendar, Apple Health, Oura, WHOOP, Garmin and more |
| What users report on X | Users praise shopping and bill savings. Complaints: robot checks, slow tasks, a reported chat leak | Praised for real errands in iMessage. One user lost about $350 on a wrong refund deadline | Our own product, so we left it out of this row. It is only on iPhone and Mac |
| Who can get it | LimitedUS only, adults 18+. Card needed at sign-up | LimitedUS only, by invite or waitlist. 18+ | YesOn the App Store and for Mac |
| Price | Free with usage limits; Power $20/mo; Maximum $100/mo | No published price. Free during private access, per press | 7-day trial, then a subscription |
It asks before important actions, by default
Not promised; its agreements are binding on you
You do. Every send, booking or change waits for you
Muse app or WhatsApp
Text or phone call
Lucie app on iPhone and Mac
Trains by default, with an opt-out
Trains by default; opting out applies from then on
Never trains on your chats, never sells your data
US only, free to start
US only, by invite
On the App Store and for Mac
Most AI waits for you to ask, Lucie helps before you need to.
Works in the background on goals you give it and pings you when it needs you
Mostly acts on requests; users report it flagging calendar conflicts
Proactive support reads your calendar, inbox, health and memory, and speaks up only when something matters



Leo’s pick-up moved to 14:00 on Friday, the same time as your call with Ana. Move the call to 15:30?
Nothing changes until you tap.
Proactive support spots what needs you, and you approve.
You slept 7h 40m. Recovery is good. A good day for your run.


Quiet until 11:30Nice. Around 620 calories and 28 g of protein, plenty of energy for your walk later.
Your tax documents are due Friday. Your accountant asked for them by Thursday, and you wanted a nudge. Shall I draft the email with the files attached?
Long day. Two minutes of breathing before bed?

You’re double-booked at 10:00. Move the dentist to 11:30?
Lucie spots the clash and offers a better slot. If you let it act on your calendar, it makes the change and gives you one-tap Undo.
See how Lucie helps organise your day
Your trial turns paid on Friday. You haven’t used it this week. Want me to remind you Thursday, or draft the cancellation?
With mail connected, Lucie spots trials about to convert and payments due, and warns you 3 days and 1 day before.
| Lucie | |||
|---|---|---|---|
| Type of product | Personal agent for errands | Personal assistant you text | Personal AI for your whole life |
| How you use it | Muse app or WhatsApp | Text or call it | Chat or talk in the Lucie app |
| Via integrationGmail and other email; asks before sending by default | Via integrationReads and acts on Gmail | YesGmail, iCloud Mail and Outlook: inbox overview, drafts and follow-ups. You send | |
| Calendar | Via integrationConnects to calendar | Via integrationGoogle Calendar | YesGoogle, iCloud and Outlook calendars. Morning briefing and day-ahead plan |
| Taking actions | Requires approvalErrands on a cloud computer; asks before important actions by default | Acts for you; Terms make its agreements binding on you | Requires approvalBooks tables, buys tickets, places orders, drafts replies and works on your Mac. Only after you confirm |
| Background agents | YesOne agent with its own cloud computer | LimitedOne assistant that uses a phone and computer for you | YesMany agents that work on your goals in the background |
| Proactive help | YesWorks in the background on goals you give it and pings you when it needs you | LimitedMostly acts on requests; users report it flagging calendar conflicts | YesProactive support reads your calendar, inbox, health and memory, and speaks up only when something matters |
| Sleep insights | LimitedCan read Apple Health; dedicated sleep features not confirmed | Not currently supported | YesSleep duration, stages and history, with patterns you can ask about |
| Workout support | Not currently supported | Not currently supported | YesWorkouts and a weekly plan around your recovery |
| Meal tracking | Not currently supported | Not currently supported | YesSend a photo of a meal for calories and macros, linked to your day |
| Breathwork and meditation | Not currently supported | Not currently supported | YesGuided breathing and meditation in the app |
| Focus and app blocking | Not currently supported | Not currently supported | YesFocus sessions, app and website blocking, daily allowances. Within iOS and macOS limits |
| Wearables | LimitedApple Health only | Not currently supported | Via integrationApple Health, Oura, WHOOP, Garmin, Polar, Suunto, Fitbit, Google Health Connect |
| Platforms | Mobile, Mac, WhatsApp | Messages and phone | iPhone (iOS 18+) and Mac (macOS 14+, Apple silicon) |
| Lucie | |||
|---|---|---|---|
| Is advertising part of the business? | Meta is ad-funded. Muse chats and cloud-computer data are not shared with Meta’s ad systems, per Meta | Not publicly confirmed | NoNo ads, and it never sells your data. Paid by subscription |
| Can your chats train its models? | YesOn by default when you start using Muse, per its privacy page | YesOn by default, per its privacy policy | NoNo. Lucie does not train on your chats |
| Can you opt out of training? | YesYes, under Settings > Data controls | LimitedYes, in settings, but only from then on | Nothing to opt out of. You also choose what to connect and can disconnect any source |
| Can you delete your data? | YesDelete messages and files, ask it to forget, or reset Muse | LimitedYou can request deletion; disconnecting an account does not delete its data | YesEdit or remove memories; request deletion of your account and data |
| What does it connect to? | Email, calendar, Meta apps, Apple Health; a browser on its cloud computer | Google Workspace, messages, and what it reaches through a phone and computer | Mail, calendars, contacts, tasks, wearables and Screen Time, each with its own permission |
| Where is data stored? | A dedicated cloud computer per user. Country not published | Not publicly confirmedOperated in the US; storage location not published | Made and hosted in the EU: servers and team offices are in Europe. The holding company is in Delaware, US |
| What happens before it acts? | Requires approvalAsks before important actions by default; adjustable | Terms: confirmations “may” apply to certain actions | Requires approvalNothing is sent, booked or bought until you confirm |
Free with usage limits. Power $20/mo. Maximum $100/mo.
US only, adults 18+. Card needed at sign-up.
No published price. Free during private access, per press.
US only, by invite or waitlist. 18+.
7-day trial, then a subscription. See the App Store for prices where you live.
On the App Store and for Mac.
Lucie connects your body to your plans.



Instagram, TikTok and YouTube stay blocked until 11:30. Need one early? One minute of breathing opens it.
Start a focus session and Lucie blocks the apps and websites you choose until it ends. Blocking works within what iOS and macOS allow.
Explore focus and app blockingAsk for a short guided breathing exercise, or let Lucie suggest one when your day gets heavy.
Explore breathwork and meditationMeta @muse dropped my car insurance by 71%. Seriously- only thing I changed was $300 deductible to $1000 deductible. pic.twitter.com/CEgWa5cl47
— Renewed Health (@Gramps_bloomers) November 4, 2026
$meta @Muse voice is superb!! Quietly rolled out and has been amazing to use. Can make outbound calls for reservations too 🎊
— Dhiraj (@dhiraj349) November 1, 2026
Maybe next thing is to get muse into iMessage/ WhatsApp and add to group chats ? Atleast WhatsApp?@kunalb11 @alexandr_wang
WTF, Meta!
— Mike Chan | Deep Ventures 🤘 (@mikewchan) October 21, 2026
Muse put the title of every shared chat into the web address, and those addresses ended up in public DNS records.
Security company Claroc found more than 6,800 shared Muse conversations with basically one search. They opened hundreds of them without logging in and…
No, not even close. Grok Bot is the only one who can actually do work without getting stuck.
— Zane Campbell (@zaneccampbell) November 4, 2026
I've had issues with Claude getting blocked on websites. Muse gets blocked on "click to verify you're not a robot." Grok Bot is the only one where I can set it and forget it.
I've…
IDGAF about valuation discussions, competitors, moats, goats, etc…
— The Emissary (@TheEmissaryCo) November 2, 2026
I am an Instinct SUPERFAN.
A few things it’s done for me:
-Got me the absolute best health insurance
-Bulldozed through Indian visa application & got me an OCI (infamously tedious process I never thought I’d…
Asked Instinct to split our dinner bill. Everyone pays for what they ordered and we share the appetizers.
— DEEMAN (@Deeman4lfe) November 4, 2026
It did the math in seconds, with tax and tip included.
No more fights over the bill, right in iMessage. pic.twitter.com/BJIgiD5exD
Instinct recently cost me $350.
— Shlok Khemani (@shloked) November 3, 2026
I needed to cancel a flight a few days before departure, so I asked Instinct to calculate my refund. It gave me a number. I then asked whether that number would still hold if I waited another day. It said yes. So I waited, in case my plans changed…
A couple weeks ago I got access to Instinct, the personal assistant AI.
— Ben Yoskovitz (@byosko) November 3, 2026
I'm always hesitant to give AI assistants access to stuff.
Of course, the person that sent me the invite said, "Ben, you've probably shared way more information on a whole bunch of websites, many of which…
Your inbox, calendar, sleep and workouts in one AI.
iPhone and Mac.
They take different approaches. Muse asks before purchases and is free to start in the US. Instinct is invite-only and built to act with very little checking in. Choose based on how much you want to approve yourself.
Proactive support is how Lucie helps before you ask. It connects signals from your calendar, email, health and daily life, recognises what matters and suggests the next step. Anything it sends, books or changes waits for your yes.
No. Both are US only for now, and Instinct also needs an invite. Lucie is on the App Store and for Mac.
Yes, by default, per Meta’s Muse privacy page. You can turn it off under Settings, Data controls.
Muse can connect to Apple Health, per Meta. We found no health connection for Instinct. Lucie connects to Apple Health, Oura, WHOOP, Garmin, Polar, Suunto and Fitbit.
No to both. Lucie is paid for by subscription, has no ads, and is made and hosted in the EU.
Yes. Our essay Instinct vs Muse vs Lucie looks at where personal AI is heading.
How we compared. We read each product’s own website, help pages, terms and privacy policy, then reputable press where official pages were missing or unreachable. Anything we could not confirm is labelled. Lucie is our product, so we have tried to describe the others the way we would want to be described. The Lucie screens on this page are illustrations, not screenshots.